Day Rate - £ 220 (Competitive within the UK market)
! Lower rates can be discussed for long-term projects (3-month minimum) - starting from £188 p/day
Blog Posts & Articles
Engaging, well-researched content tailored to boost visibility, authority, and audience engagement—with or without SEO.
Generative Engine Optimisation (GEO)
Content crafted to appear in AI-generated answers across platforms like ChatGPT, Bard, and Perplexity—keeping your brand searchable in the age of smart search. Includes everything under the 'GEO umbrella.'
Website Content
Clear, persuasive copy for landing pages and key site sections designed to convert visitors into customers.
Product Descriptions
Compelling short or long-form descriptions that highlight product benefits and drive purchase decisions.
Proofreading & Editing
Polished, professional editing to enhance clarity, grammar, and flow across your existing content.
Social Media Content
Platform-specific posts that capture attention, reflect your brand voice, and encourage engagement.
Email Campaigns
Targeted, results-driven email copy created to inform, persuade, and convert your audience.
Newsletters
Professional newsletters that keep your audience informed, engaged, and coming back for more.
Technical Content
Specialist writing that simplifies complex topics without losing depth or credibility.
Content Refreshes
Updated, optimized versions of existing content to improve performance and relevance.
Content Strategy
Planning and developing a content roadmap aligned with business goals, SEO, and audience needs.
SEO Audits & Keyword Research
Identifying high-impact keywords and content gaps to improve search rankings and drive organic traffic.
Case Studies
Writing detailed, persuasive success stories that showcase client results and build credibility.
White Papers & eBooks
In-depth, authoritative content used to educate, generate leads, and demonstrate thought leadership.
Landing Page Copy
Conversion-focused content for lead magnets, sales funnels, or ad campaigns.
Ad Copy (PPC / Social)
Short, punchy copy designed to grab attention and drive clicks across paid ad platforms.
Video Scriptwriting
Crafting compelling scripts for explainer videos, ads, or YouTube content.
Press Releases
Professionally written releases that announce company news in a clear, media-friendly format.
Brand Voice Guidelines
Developing a consistent tone of voice and messaging strategy for all written communications.
Content Audits
Analyzing existing content to identify opportunities for improvement, repurposing, or optimization.
FAQs & Help Center Articles
Clear, concise answers that reduce customer support queries and improve user experience.
Onboarding / Welcome Sequences
Email flows that guide new users or customers through their first steps with your product or service.
Course / Training Content
Educational content for online courses, webinars, or internal training materials.
Lead Magnets & Opt-in Incentives
Downloadable content like checklists, guides, or templates to grow email lists and nurture leads.
UX / Microcopy
Tiny but mighty words (e.g., buttons, tooltips, error messages) that shape a seamless user experience.
Payment Terms:
All content writing services are provided on a 50% upfront payment basis before work begins, with the remaining 50% due upon completion or submission of the final draft. Invoices will be issued weekly or monthly, depending on the nature and scope of the project. Payment should be made within 3 working days from the invoice date.
For custom pricing, the total cost will be agreed upon in advance based on the scope, complexity, and length of the project. Please note that additional fees may apply for rush deliveries or project revisions beyond the agreed scope.
Late payments will incur a 10% late fee for every 7 days the payment is overdue. Failure to remit payment within 30 days will result in a pause or cancellation of services until outstanding balances are settled.
Cancellation Policy:
If you need to cancel a project, please notify me at least 48 hours in advance. For cancellations made after this period, a 50% cancellation fee will be charged. If work has already begun, this fee will cover the time spent on research, drafting, and any other preparatory work.
In the event of a project delay due to client unresponsiveness or failure to provide necessary materials (e.g., information, feedback), the timeline and pricing may be adjusted accordingly. Should you decide to cancel after work has commenced, the amount charged will be prorated based on the progress completed up to the cancellation point.
By agreeing to these terms, both parties ensure clear communication and understanding of expectations, leading to a smooth and effective collaboration.
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